KEY POINTS :
Investment and Role:
- Indian cricketer Shikhar Dhawan has invested in Svish, a men’s grooming and hygiene brand.
- Dhawan has also become the brand ambassador for Svish.
Brand’s Mission and Recognition:
- The partnership aims to redefine grooming and hygiene standards through innovation and quality.
- Svish, founded in 2020, is known for its innovative products like the Made-Safe Certified Hair Removal Spray for Men and Anti-Chafing Roll-On.
Dhawan’s Perspective:
- Dhawan aligns with Svish’s commitment to innovation and quality.
- He emphasizes the importance of grooming as an athlete and endorses Svish’s exceptional products.
Company Leadership Statements:
- Jaideep Mahajan, Co-founder of Svish, highlights Dhawan’s valuable association and public influence.
- Manan Chawla, Director of Sales, stresses the importance of partnerships with quick commerce platforms for fast delivery.
- Amitesh Shah, Group CEO of Da-One Group, speaks on the strategic alignment and validation brought by Dhawan’s endorsement.
Funding and Expansion:
- Svish has secured bridge funding led by Ruchirans Jaipuria, including investments from Dhawan and other angel investors.
- The funding will support Svish’s expansion into sexual health and grooming categories.
- Svish is expanding its market presence to the USA and UAE, focusing on innovation and customer satisfaction.
Indian cricketer Shikhar Dhawan has invested in Svish, a men’s grooming and hygiene brand, and also become its brand ambassador. This partnership combines Dhawan’s influence and passion with Svish’s commitment to innovation and quality, aiming to redefine grooming and hygiene standards.
Founded in 2020 by Ishan Grover and Jaideep Mahajan, Svish has gained recognition for its unique products, such as the world’s first Made-Safe Certified Hair Removal Spray for Men and an Anti-Chafing Roll-On. These products exemplify Svish’s dedication to innovation. The brand is expanding its presence in the USA and UAE, furthering its market reach.
Expressing his enthusiasm for the collaboration, Dhawan emphasized the alignment of Svish’s values with his own, particularly in terms of innovation and quality in grooming products. Jaideep Mahajan, Co-founder of Svish, noted that Dhawan’s public relevance makes him an ideal ambassador to promote the brand’s mission.
Manan Chawla, Director of Sales at Svish, highlighted the importance of partnerships with quick commerce platforms like Blinkit and Zepto, ensuring fast delivery in major cities. Amitesh Shah, Group CEO of Da-One Group, remarked that Dhawan’s partnership adds both star power and validation to Svish’s commitment to quality and innovation.
Recently, Svish secured funding in a bridge round led by Ruchirans Jaipuria, with investments from Dhawan and other angel investors, reflecting confidence in Svish’s vision. With a reduced burn rate and increased resilience, Svish is on a path to profitability. The new funding will support Svish’s expansion into sexual health and grooming categories, with a continued focus on innovation and customer satisfaction.
Indian cricketer Shikhar Dhawan has made a notable entry into the men’s grooming and hygiene sector by investing in Svish, a direct-to-consumer (D2C) brand. Additionally, Dhawan has taken on the prestigious role of brand ambassador for Svish, aligning his passion and influence with the brand’s dedication to innovation and quality.
Expressing his excitement, Dhawan stated, “I am delighted to embark on this exciting journey with Svish. Their commitment to innovation and quality aligns perfectly with my values. As an athlete, grooming is essential, and I am thrilled to endorse a brand that offers such exceptional products.”
Co-founder Jaideep Mahajan welcomed Dhawan, emphasizing the value of his association in enhancing the brand’s mission to redefine grooming and hygiene standards. Director of Sales Manan Chawla highlighted the importance of quick commerce partnerships, ensuring swift delivery of Svish’s grooming solutions.
Svish, founded in 2020, has quickly gained recognition for its unique offerings, including the world’s first Made-Safe Certified Hair Removal Spray for Men and an Anti-Chafing Roll-On. The recent bridge funding round, led by Ruchirans Jaipuria and featuring investments from Dhawan, will aid in expanding Svish’s product range and market presence, particularly in the USA and UAE. This collaboration aims to solidify Svish’s position in the market, prioritizing innovation and customer satisfaction.